“Monster Taps A$AP Rocky for Monster® DNA™ Commercial: “The Next” in headphones, Monster® DNA™, has tapped 2013 BET Hip-Hop Award and 2013 EMA nominee, A$AP Mob member A$AP Rocky to star in his first TV commercial.
Treatment: Co-starring Swizz Beatz, the commercial shows Rocky and Swizz on a tour bus tricked out with a music studio producing and writing together. When ready to lay down his tracks, A$AP Rocky realizes the booth doesn’t have headphones so they pull over to the nearest store (BestBuy) to pick up a pair of Monster® DNA™.”
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