It’s easy with all the fame and flashing lights associated with Rappers and Singers to forget the people who are behind the scenes. One of the most important elements to any hit record is the production. In the streets of the South’s largest city and what is to be known as “Black Holloywood” (Atlanta, GA) Producer Sonny Digital is taking Hip- Hop to new heights.
Sonny, an ATL native began making beats at the age of 12 but didn’t begin to take it seriously until he was 15. ” I didn’t play sports, didn’t play Video games , so I ran with making beats” stated Sonny. Digital notes Drumma Boy, Hollywood J and Shawty Redd as a few on his inspires and his production credits Gorilla Zoe, Travis Porter, Soulja Boy, Wale, Roscoe Dash, Yo Gotti, Alley Boy & Future to name a few. His Track “Racks on Racks” by YC has taken the Streets and airwaves by storm with over 50,000 spins on urban radio stations in the southeast alone to date. His latest track “10 Summaz” is Playaz Circle member Tity Boi aka 2 Chainz newest single featuring Maybach Music general Ricky Rozay.
Sonny Digital has been busy as of late collaborating with some of Hip-Hop’s hottest artist but still believes remaining humble will only build his success. When asked for any words of encouragement to up and coming producers Sonny stated ” Just Keep Grinding. Work as much as you can. How ever much you put in, that’s how much your gonna get out. For more on Sonny Digital follow him on twitter @SonnyDigital.
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