Inside With Shys Debiocci
Ohio Native Shys Debiocci is trailblazing his way to the top. With No Breaks No Breaks, as the hip-hop artist would say. The Multitalented entrepreneur is keeping himself busy with release after release. From his highly esteemed book ‘How To Keep a black Man’ to his charting latest drop ‘You Can’t. Today, we got to sit down with Shys Debiocci to take a look inside a rapper’s life.
How would you describe the music that you typically create?
‘Emotional. I go off how I feel when I hear the beat. Usually, I can listen to the whole song with just a few instruments in the second. That gives me the creative process to listen to the moment and go in without even having to write down a single word.’
What’s your opinion on rappers that need writers? Does it make them less of an artist?
‘You gotta do what you got to do. If it changes your life and your ability to get rich and famous, who cares? The only problem I have is if you move around like you’re so much better than those who haven’t if you do blow. Be humble and earn money.’
If you could change anything about the music industry, what would it be?
‘I think we need some more success stories. We need more believers like how it was back in the day. There are so many artists that don’t got the numbers or money
but have the talent. The talent to where if people heard them, they could make a label millions. Numbers can be played with, so saying you got to have a following or have a buzz is easy to manipulate. Why not help the ones who don’t have the resources to go viral just by a TikTok.’
If you could collaborate with any local & one mainstream artist, who would it be?
‘Tough one because I have many places that are like my home. I’ve collaborated with a few already, but if I had to pick a few, I haven’t. Locally? Lantana Easy from Cincinnati he been an animal and made a legendary song with legends in the game. My boy, Exquisite, he from Cincinnati, too, a beast. Black Zacc Columbia, SC he, a hustler, got it from the dirt. Long Money Phil from Charleston, SC. He is getting better and better. And I got a bunch out of the A too. Mainstream? It’s hard to pick one, definitely Wayne, Lil Baby, Durk, Meek, or Finesse. I can go on and on, lol.’
Most artists feel like they don’t get enough love from their city. What is your input on artists trying to get recognition from their hometown?
‘You got to go and get it elsewhere. Your city will catch up. Sometimes your city is on the wave when you’re hot, and sometimes they sleep. You got to wake them up like, ‘Aye, you just missed your flight.’
You’re a multi-talented entrepreneur. You’re an actor, author, mentor, brand creator, personal trainer, and music artist. How do you juggle your busy schedule?
‘When you are making money, you’ll find time to do it all. It’s not a juggle cause I’m always trying to add more to the income.’
What inspired you?
‘Being from the hood inspired me. Being in poverty and seeing the struggles, and wanting better. Seeing how communication moves the world inspired me. On up to my kids and family and how well I’ve progressed encourages and still inspires me.’
There are many ways to make money as an independent artist. There have also been many bad deals like Glorila, Diddy, Megan, etc. With you being seasoned & knowing the pros & cons, would you sign? If so, Who would you sign with?
‘I would sign if it made sense. I want to own my stuff. No way I can allow someone who didn’t create or go through my experiences to keep my property or my half or any.’
I would sign with QC, Roc Nation, and Empire. Yes, I said Empire. I don’t believe in that they are sacrificing the artist thing. That’s just me. If they are, I’ll take my chances but yea. Independent is a way to go if you can stay hot and build a fan base. You can’t be lazy if you go Independent. Got to be a beast ’cause you’re doing everything.’
Has music ever disappointed you in any way?
‘Music only disappointed me when I saw trash beat out the hot shit. It’s like, ok, this is what they want. I don’t know how music doesn’t feel ashamed of today’s sounds.’
Do you have any fears when you release music?
‘I do, but then I don’t. I would say it’s more like butterflies or nervousness. I’m hard on myself, and I just want to succeed. I don’t see any other outcome for my music.’
How do you feel about rappers being killed?
‘I feel like rappers must get out of the too-harsh attitude to gangsta to have a security attitude. You got to realize your worth is more important than the image you give to the streets. It’s okay to have security. It’s ok to want to live. Bossing up means you have people to work for you, So utilize them.’
What’s your opinion on artists that spend more money on their fit & jewelry than on their music & production?
‘Those artists are only here for an image and a gimmick, so they probably won’t last long. They’ll probably end up doing dumb shit to stay relevant because they don’t take their music seriously. So all these rappers getting these YouTube beats and not paying for them are definitely not going to make it & are not going to be taken seriously. They will end up owing a lot of money to the producers. People need to realize that everybody isn’t meant to be a rapper. So maybe they use it to cover up the fact that they don’t have talent.’
The internet and social media are constantly evolving. How do you feel it has impacted the music business?
‘I feel like it impacted the music business because there was a time when you could have talent and get signed & the label would push you. Still, now, since you have social media platform, you can go viral overnight. Also, back then, you would travel to get discovered & for promotion. Now you can pick up a phone & it’ll travel anywhere.’
Throughout your career, what is the best advice you’ve been given?
An OG told me that ‘Slow motion is better than no motion.’
So here’s the question all the ladies want to know: Are you single?
‘Yes, I am single, so they better cuff them now before I become a nightmare, lol.’
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