BUILT, NOT BOUGHT: BigCruz Is Grinding for Legacy, Not Clout

Logan June 11, 2025 0

From the small town of Bunkie, Louisiana to the wide-open energy of Houston, BigCruz—also known as Mr. Possie—is proving you don’t need a major label or viral gimmick to make major noise. His single “7 Grams of Weed” charted on iTunes, and his most recent project broke into the Top 10. But for BigCruz, the music’s always been about more than just numbers.

In an exclusive interview on Vigilantes Radio Live via iHeartRadio, he opens up about his beginnings, his evolution, and the mindset that keeps him focused on building something real.

“Success? It’s working hard at something you always wanted to achieve—getting it done the way you always saw it, dreamed it, talked about it.”

When asked what success looks like to him, he keeps it honest: he’s not there yet. And that’s not a lack of vision—it’s a reminder that he’s just getting started.

“I haven’t reached my fullest potential yet. This is the beginning.”

A Self-Made Start

BigCruz discovered his love for rap at just ten years old. No mentors, no label, no studio guidance, just a young artist figuring it out on his own. He taught himself how to write bars, build songs, and shape his sound. If rap hadn’t been the path, he says, R&B might’ve been next. But hip-hop gave him the space to be raw and real.

Now he’s not just writing and recording, he’s learning the business, mastering his sound, and investing in long-term growth.

“The more I dedicate to it, it’s gonna come to fruition.”

This is bigger than singles or social buzz. BigCruz is building something that can last.

The Mission’s Changed

At one point, BigCruz had his sights set on a major label deal. These days, he’s still open to that lane—but only on his terms.

“I still want the major, but I wanna do it in a way where I can stay independent—play it smart.”

That mindset mirrors what a lot of artists are feeling right now. Clout isn’t enough. Ownership, control, and strategy? That’s the real game.

Ready for the Moment

When “7 Grams of Weed” charted, BigCruz didn’t act surprised.

“I was ready for this.”

There was no fake humility, no theatrics. Just a calm, focused response from someone who’s been putting in the work long before the spotlight showed up. Born in Bunkie, now based in Houston, BigCruz moves with quiet confidence—and Southern intensity.

“This is just the beginning.”

This Isn’t a Feature—It’s a Foundation

BigCruz isn’t chasing trends. He’s laying bricks—one song, one session, one move at a time. His music hits because it’s built on real experiences, real emotions, and real intention.

This isn’t hype. It’s groundwork.