Why Music Catalogs Are the New Asset Class – And Where Globe Music Fits Inc Over the past decade, music catalogs have quietly transformed into one of the most attractive alternative assets in the entertainment industry. From major publishing acquisitions to independent artist buyouts, the demand for music rights continues to grow – and companies like Globe Music are helping shape this evolving market. Founded in 2022 by Ben Breternitz, Globe Music initially built its reputation as an independent label specializing in instrumental background music. With a catalog exceeding 100 million streams across multiple platforms and collaborations with composers worldwide, the company gained firsthand insight into how consistent streaming revenue can create stable long-term income. That experience led to a strategic pivot. Rather than selling its own catalog, Globe Music transitioned into a music rights investment and management company focused on acquiring master and publishing rights from independent artists and rights holders globally. The shift reflects a broader industry trend. Music catalogs today are valued not only for their artistic significance but also for predictable revenue streams from streaming, licensing, publishing, and synchronization opportunities. For artists, this creates an opportunity to access upfront capital without waiting years for royalties to accumulate. Globe Music’s approach emphasizes flexibility and transparency. Artists can sell full catalogs or partial rights depending on their goals. Some use the capital to fund new releases, invest in touring, upgrade production capabilities, or diversify income streams outside music. Another distinguishing factor is the company’s operational background as a label. Instead of treating catalogs purely as financial assets, Globe Music actively manages them – handling reporting, metadata optimization, and distribution performance monitoring to maximize long-term value. The company typically evaluates catalogs generating at least $5,000 annually, although unique opportunities are always considered. Once agreements are finalized, payouts can often be completed in as little as seven days. As music increasingly becomes recognized as a legitimate investment class alongside film rights, publishing, and intellectual property portfolios, companies with both creative and financial expertise are gaining importance. Globe Music’s hybrid model – blending label experience with investment strategy – positions it as a growing player in this dynamic space. For independent artists navigating an evolving industry, understanding the financial potential of music rights is becoming just as important as creative output. And for investors, the music catalog market shows no signs of slowing down. Business Instagram: @globemusicgroup.com Business Website: globemusicgroup.com Over the past decade, music catalogs have quietly transformed into one of the most attractive alternative assets in the entertainment industry. From major publishing acquisitions to independent artist buyouts, the demand for music rights continues to grow – and companies like Globe Music are helping shape this evolving market. Founded in 2022 by Ben Breternitz, Globe Music initially built its reputation as an independent label specializing in instrumental background music. With a catalog exceeding 100 million streams across multiple platforms and collaborations with composers worldwide, the company gained firsthand insight into how consistent streaming revenue can create stable long-term income. That experience led to a strategic pivot. Rather than selling its own catalog, Globe Music transitioned into a music rights investment and management company focused on acquiring master and publishing rights from independent artists and rights holders globally. The shift reflects a broader industry trend. Music catalogs today are valued not only for their artistic significance but also for predictable revenue streams from streaming, licensing, publishing, and synchronization opportunities. For artists, this creates an opportunity to access upfront capital without waiting years for royalties to accumulate. Globe Music’s approach emphasizes flexibility and transparency. Artists can sell full catalogs or partial rights depending on their goals. Some use the capital to fund new releases, invest in touring, upgrade production capabilities, or diversify income streams outside music. Another distinguishing factor is the company’s operational background as a label. Instead of treating catalogs purely as financial assets, Globe Music actively manages them – handling reporting, metadata optimization, and distribution performance monitoring to maximize long-term value. The company typically evaluates catalogs generating at least $5,000 annually, although unique opportunities are always considered. Once agreements are finalized, payouts can often be completed in as little as seven days. As music increasingly becomes recognized as a legitimate investment class alongside film rights, publishing, and intellectual property portfolios, companies with both creative and financial expertise are gaining importance. Globe Music’s hybrid model – blending label experience with investment strategy – positions it as a growing player in this dynamic space. For independent artists navigating an evolving industry, understanding the financial potential of music rights is becoming just as important as creative output. And for investors, the music catalog market shows no signs of slowing down. Business Instagram: @globemusicgroup.com Business Website: globemusicgroup.com