With his outsized charisma and boisterous bars, Ron Suno is taking over the Bronx and beyond. Getting sturdy with one of rap music’s most cunning capitalists, Suno shares the new video for “DCH,” his collaboration with Money Man. Populated by haunting choirs and sloppily-strummed folk stringed instruments, “DCH” is a vehicle for Ron’s pugilistic penmanship, his bruising bars bumping against one another in a furious flurry: “Yeah n****s switch up what the f*ck was they thinkin’/This ain’t D’usse, but I’m drinkin’/I’m taking drugs to ease the pain in/All these bullets flyin like it’s rainin'” In the video, shot by regular collaborator Benny Max, Ron shows Money Man the NYC sights, ranging from a graffitied subway car, to a Bronx alleyway, to a poppin’ night club. “DCH” is the latest video from Ron’s new project SUNO MODE, following the clip for the Jersey club-inflected banger “ONE NIGHT” and the NYC drill posse cut “SALLY” ft. Kyle Richh, TaTa, and Jenn Carter
Already a proven inspiration to the youth with the project’s viral single, “What They Gon Say” (over 22 million Spotify streams and 12 million YouTube views) and its Rowdy Rebel-featuring remix, SUNO MODE elevates Ron’s infectious energy to new heights. Whether he’s blending his Bronx drill sound with familiar favorites on “OH LETS DO IT” or letting his refreshingly reflective side shine on “FALL OFF,” the fast-paced project progresses without a dull moment. The new project is home to “SHOES” ft. DUSTY LOCANE & Rah Swish (2.3 million+ views in three weeks), a showcase for New York’s sturdiest steppers.
“I turned a switch on, unleashing a new power,” says Ron. “I think about video games, and how there’s a mode you have to get in and it can make you invincible. When I’m in SUNO MODE, I’m invincible.”
With the BX on his shoulders and the world in his hands, keep an eye on Ron while he’s in SUNO MODE all summer long.
© 2022, Seth "Digital Crates" Barmash. All rights reserved.