Jason Howard, a music marketing and artist management professional, isn’t one to follow the crowd. In a music industry often criticized for its “microwave” approach to fame, Howard is building a platform dedicated to showcasing the stories and journeys of up-and-coming artists. This platform is The Chrd Magazine, a branch of his newly formed company, Motivated Media.
Launched out of a passion for giving talented creatives the recognition they deserve, The Chrd Magazine has defied expectations in just eight months. Boasting a combined reach of over 300,000 visitors across its social media pages and a website, thechrdmag.com, that garners over 3,000 monthly visitors, The Chrd proves that websites can still thrive in the age of social media dominance.
“I feel that stories still matter,” says Howard. “The Chrd Magazine looks to tell the stories of tomorrow’s superstars because so many people can relate to the plights of these creatives.” The magazine sheds light on the struggles and triumphs of rising artists, offering a platform where their voices can be heard and their journeys appreciated.
The positive reception to The Chrd Magazine has fueled Howard’s ambitions. He looks to further expand the platform’s reach with the launch of “The Connect Podcast by The Chrd Magazine.” This podcast will delve into the stories of creatives across all disciplines, from music to visual arts and beyond. Howard emphasizes the importance of these stories: “All of these creatives have a story to tell, and we should hear them out.”
His frustration with established publications overlooking talented artists due to their lack of mainstream recognition is a driving force behind The Chrd Magazine and its podcast. “Not every draft pick becomes a superstar,” Howard says, “but they are respected for their journey, their dedication, and their potential.”
With The Chrd Magazine and its expanding content universe, Jason Howard is carving a niche in the music industry. He’s offering a platform where upcoming artists can find their voice, share their stories, and connect with a dedicated audience. Look out for The Chrd Magazine – it’s giving a voice to the next generation of creative stars.
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