Recently during DJ Greg Street’s Sneaker Friends event at Philips Arena in Atlanta, HHS1987 caught up with “Fuck Ya Fashion” founder Dev to discuss he brand. Dev who is a native of Brooklyn spoke on creating his brand and the theme behind “Fuck Ya Fashion”. Dev explained that his brand promotes originality and being yourself. With the likes of Young Thug, Cap 1 and many of Atlanta’s tastemakers wearing and supporting his brand, Dev insisted the best is yet to come.
The interview was conducted by HHS1987’s Eldorado. The interview was shot by Danny Digitall.
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