VERZUZ—the online award-winning, multi-media platform launched by Swizz Beatz and Timbaland—teams up with Major League Baseball (MLB) for an immersive collaboration, during MLB All-Star Weekend in Los Angeles July 16-19. As a component of this massive partnership, VERZUZ and MLB proudly introduce the “first Latin music VERZUZ” – “A Salute to Latin Music Producers” starring legendary producers Latin Grammy Nominated DJ Nelson (J Alvarez, Ivy Queen, Don Chezina, Baby Rasta & Gringo, Ñejo & Dalmatia) and Latin Billboard Award-winning Luny Tunes (Jennifer Lopez, Enrique Iglesias, Janet Jackson, Daddy Yankee, Don Omar, Tego Calderón, Wisin & Yandel, Nicky Jam) both playing songs from their catalogs in the traditional VERZUZ hit-for-hit format. This expansion is presented by T-Mobile and Corona.
As part of the experience, T-Mobile will provide fans with exclusive behind-the-scenes content both on the ground and in the sky, with the first-ever ‘VERZUZ’ drone cam. Corona will host a special lounge for VIPs, celebrities, and influencers to enjoy the evening’s vibrant celebration of Latin music, the perfect embodiment of“La Vida Mas Fina.” The MLB house is sure to be an immersive experience and the hub of content for the weekend’s activities. Fans may watch on VERZUZ TV, TRILLER, FITE, and MLB.com and MLB.tv
VERZUZ continues to dominate the conversation. Omarion vz Mario popped off as one of the biggest battles yet in the illustrious history of the series! It ignited social media, and the blaze continues to burn with countless memes still to this very day. However, the numbers speak for themselves with a staggering 5.1 million viewers, 725,000 peak concurrent viewers, and 6.9 million comments across all platforms while trending all over social media!
It just paves the way for another banner year for VERZUZ.
Get ready for more soon.
VERZUZ has exceeded one milestone after another. Among its biggest battles, Jeezy vs. Gucci Mane racked up nearly 10 million total views with 1.8 million live viewers, while Ashanti vs. Keyshia Cole surpassed more than 8.1 live viewers tuned in across all platforms. Speaking to its cultural relevance, Vice President Kamala Harris stopped by the Brandy vs. Monica battle in advance of the 2020 Presidential Election, and Stacy Abrams appeared during Jeezy vs. Gucci Mane prior to the Georgia State Senate Runoff election. The series has also been featured by dozens of TV shows and landed on magazine covers, including Billboard.
Be on the lookout for VERZUZ to keep making history.
© 2022, Seth Barmash. All rights reserved.