Celebrate 50 years of Hip Hop with these Black-Owned Spirit Brands and Cocktails

 As we commemorate the 50th anniversary of hip-hop this year and the upcoming Juneteenth holiday next week, we are introducing you to a few fun new recipes from Pronghorn’s powerhouse portfolio of Black-owned and led spirits brands for coverage consideration.

Reminisce to Missy Elliott’s iconic 2001 classic by sipping the bespoke “Get Ur Drink On” cocktail or toast with your fellow Rihanna, Jay-Z and Ye fans with “Rum This Town.”

Pronghorn is co-founded by Dia Simms, CEO of Lebron-invested tequila brand, Lobos 1707/former President of Combs Enterprises and led by CEO Jomaree Pinkard dedicated to propelling the next generation of Black entrepreneurs, leaders, and small business owners within the spirits industry. Through investments, industry talent pipelines, and mentorship programs, Pronghorn continues to near its mission of creating 2.4 billion in economic value for the Black community by 2032. 

Pronghorn is home to premier brands like renowned R&B artist Ciara’s Ten to One Rum, Texas’ first Black woman-owned tequila, Ego Tequila, the nation’s first only Black-owned farm distillery, Delta Dirt Distillery,  2021 silver award winner for best domestic vodka, Island Jon, and cultural disruptor TCapri Tequila founded by Tiffany Capri Hainesworth – the African American woman to solely own her own tequila brand.

TCapri– The Purple Paloma

• 4 ⅔ cups Island Jon Mango Peach Vodka
• 1 ⅔ cups. Hibiscus Syrup

• 1 ⅔ cups Fresh Lemon Juice

• Add all ingredients to a shaker tin. Shake vigorously. Strain into Rocks glass with. 
• Garnish with lime wedge.

Ingredients: 

• 4 ⅔ cups Den of Thieves Chocolate Whiskey
• 2 ⅓ cups Sweet Vermouth
• 1 tablespoon Hella Mexican Chocolate Bitters
• 1 ⅓ Maraschino Cherry Juice
• Garnish: Pirouline Rolled Wafer (vanilla/chocolate)

• In a large pitcher, combine the whiskey, vermouth, bitters, cherry juice. 
• To serve, stir 2 ounces per sample with ice and strain into chilled cocktail glasses. 
• Garnish with maraschino cherry Juice

• Garnish: Pirouline Rolled Wafer (vanilla/chocolate)

• 4 ⅔ cups Ten To One White Rum
• 2 ⅓ cups Fresh Lime Juice
• 2 cup oz Simple Syrup
• Garnish: Lime

• Add the ingredients to a cocktail shaker with ice cubes, shake well
• Strain into a chilled cocktail glass
• Garnish with lime wedge

Ingredients: 

• 3 oz Hella Bitters & Soda Aromatic Spritz
• Garnish: Grapefruit peel

• Fill glass with ice

• Add Bitters & Soda to the top
• Garnish with grapefruit peel and paper straw