Hip Hop heavyweight, Royce da 5’9” unveiled the new visuals for his record, “Cocaine” earlier today. The song will get an official TV premiere on BET Jams this Sunday, January 20th! The single is said to be an extremely personal record for Royce, as he tackles the subject of addiction. Directed by Safehouse, the video amplifies the heartbreaking, yet uplifting record.
“I’m losing my mind, trying to figure out how did I inherit so much pain? I drink a lot of alcohol, problems with the law. Would I have done better or the same if daddy never tired cocaine?”
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