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BrandFire Unveils Inside Look Of Exclusive DJ Jam Master Jay’s Adidas Pro Label Sneakers!
This October will mark the 13th anniversary of the untimely passing of legendary Run-DMC member Jam Master Jay. His murder is still unsolved and the Hip-Hop community still mourns the slain DJ. The group Run-DMC was
Read More »Sliced Cheese: Green Bay Packers QB Aaron Rodgers Signs With Adidas
The Green Bay Packers are looking to return to glory this season and march to Super Bowl 50 and it appears their leader will be laced in Adidas for this journey. Adidas has made
Read More »Adidas Names Snoop Dogg Director of Football Recruiting!
Snoop Dogg announced this morning that he will be a part of the Adidas team, along with Pharrell. His role? Director of Football Recruiting for the brand. But what does Snoop know about football,
Read More »Show Me The Money: Nike Doesn’t Match Adidas $200 Million Dollar Offer; James Harden Signs With Adidas
Houston Rockets guard James Harden is somewhere smiling. After being offered a 13 year $200 million dollars deal from Adidas and waiting to see if Nike would match the offer, James Harden is now
Read More »Wanna Be A Baller: Adidas Offers Houston Rockets Star James Harden A $200 Million Dollar Deal
In the famous words of Damon Wayans, James Harden could be in for “Mo’ Money, Mo’ Money”. Coming off the best season of his young NBA career, Houston Rockets all-star James Harden could be
Read More »$4 Million Not Enough To Keep Kanye West On Team Nike!
Kanye West abruptly parted ways with Nike last year, and has been reported heavily in the press bashing the colossal sneaker brand. Shortly after, the music mogul joined with Adidas and premiered his Yeezy Boosts
Read More »Foot Locker Releases An Official App With An “Shoemojis” Feature (Photos)
Foot Locker is getting with the times with their latest move. Today, Foot Locker launched their official app with allows their customers to shop, receive V.I.P. offers, keep up with release dates and more. Not
Read More »Kanye Hosts Yeezy Boost Adidas Launch Party In NYC (Video)
It’s been about a month since Adidas and Kanye West teamed up for their first shoe collaboration, the Yeezy Boost, and hype still hasn’t died down quite yet. Adidas Originals just dropped their recap
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