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Year in Music on TikTok: The Soundtrack of 2024
TikTok continues to dominate the music landscape in 2024, revolutionizing how new artists emerge, songs are promoted, and fans connect with their favorite stars. TikTok has become the ultimate destination for music discovery, where
Read More »TikTok goes #BehindTheSong with Justin Tranter
The award-winning songwriter behind smash hits by Chappell Roan, Justin Bieber and Selena Gomez shares songwriting process on TikTok. TikTok is proud to reveal that Grammy-Nominated Songwriter Of The Year, Justin Tranter is the latest songwriter
Read More »FamousSally and YB Release Official Video for Viral Hit “Wassup Gway”
Atlanta, GA-based rap phenoms FamousSally & YB unleash the official music video for their viral smash “Wassup Gway.” Released earlier this summer, “Wassup Gway” has quickly transformed into an undeniable anthem. Sparking the “Wassup Gway” challenge
Read More »Chronicling East Coast Club TikTok Takeover
TikTok shines a spotlight on regional scenes, taking trends that otherwise might’ve stayed in their local bubble and amplifying them for mass appreciation. Perhaps no local scene has benefitted from a TikTok bump as
Read More »Rap by Women Thrives on TikTok and the Charts
TikTok has been an equalizing force in hip-hop music, acting as a launching pad for the new generation of female rap stars. Artists like Ice Spice, GloRilla, Big Boss Vette, and many others used TikTok
Read More »Tyler, The Creator Inspires a Trio of Trends on TikTok
An influential artist whose cult fanbase follows him from platform to platform, Tyler, The Creator is having a moment on TikTok. Since he released The Estate Sale, an expansion of his 2021 album Call Me If You Get
Read More »TikTok Trends Assemble
Snoop Dogg made a splash last month when he announced the Death Row catalog would be available on TikTok. Now, the crown jewel of that legendary label’s catalog, Dr. Dre and Snoop Dogg’s “Nuthin But A G’Thang,” is
Read More »SXSW Photo Recap SoundOn TikTok Showcase with Justine Skye and More
Justine Skye performs at SoundOn’s SXSW Showcase (Photo credit: SoundOn/Art Okoro) SoundOn is an invaluable platform, designed to empower rising artists to succeed on their own terms. Last night, SoundOn, powered by TikTok, hosted a highly-anticipated
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